Korea University College of Medicine

2020, hongdesign hongdesign.com

Work Scope: Brochure, Book Design

I designed the Korean and English brochures for Korea University College of Medicine. The college’s departments of basic medical sciences and clinical medicine cover all aspects of the human body, grounded in biology. The transition from foundational medical research conducted in laboratories to clinical applications in the field was visually expressed using positive and negative elements connected by lines. This graphic design also reflects the facade of the Korea University Hospital's main building.

Korea University College of Medicine
2020
Client: Korea University College of Medicine

Hongdesign
Creative Director: Hyunkyung Kim
Designer: Hyungseok Lim

Ssauna Studio
Photographer: Kyungsoo Kim